ponos the battle cat: the year of the cat
In 2024, while dragons hold mythical prominence on the zodiac calendar, the Year of the Dragon commands attention. In a playful departure, the campaign challenges this incongruity by bringing attention to the absence of cats – a beloved species among humans and internet enthusiasts. Turning heads with a playfully eccentric approach, the campaign addresses the issue of “Nyan discrimination.”
Professional gamers in Korea and Taiwan with ‘Dragon’ in their name or born in the Year of the Dragon, are urged to sign the petition if they fail to conquer specific stages in ‘The Battle Cats,’ highlighting the game’s intricate elements. An online video featuring edited footage of professional gamers navigating the demanding stages will be released to underscore the game’s strategic complexity and broaden its appeal beyond traditional gaming enthusiasts.
